First Healthcare Google Partner in the UAE

The Google Ads agency in Dubai built for healthcare.

Most PPC agencies in Dubai run ads for everyone: restaurants, real estate, retail, clinics. We run Google Ads for one industry only. Clinics, hospitals, dental, aesthetic and home healthcare. That focus is why we became the first Healthcare Google Partner in the UAE.

Talk to the team Read the playbook
What we do for clinics and healthcare brands

What you get from a specialist PPC agency.

Google Ads and PPC management in Dubai

A general PPC agency optimises for clicks and leads because that is what every industry has in common. Healthcare needs more than that. A patient compares clinics, asks questions on WhatsApp, checks the doctor and books days later. We build the whole path: the search campaigns, the landing page, the WhatsApp conversion, the tracking and the follow-up your team uses to turn the chat into a booking. Then we manage it every week until the cost per booked patient is where it should be.

  • Google Ads account audit and rebuild around treatments and services, one campaign per money service
  • Keyword research on real Dubai search volumes, exact and phrase match, no wasted broad match
  • Ad copy written for patients and checked against DHA advertising rules before it goes live
  • Landing pages built for each treatment, mobile first, with WhatsApp as the main action
  • Conversion tracking for WhatsApp clicks, calls and forms, so Smart Bidding learns from real enquiries
  • Weekly management: search terms, negatives, bids, budgets and new ads
  • Monthly report in plain language: spend, enquiries, cost per enquiry and what changed
  • Google Business Profile support so your clinic also shows up in the map pack
Field notes

Articles for clinics and healthcare brands

How we think about Google Ads for clinics and healthcare brands in Dubai. Written by the founder.

ConversionStrategy

Why your healthcare Google Ads results depend on what happens after the click

A clinic in JLT was paying 220 AED a click and closing 1 in 40 leads. The campaign was not the problem. The first 10 minutes after the click were.

Youssef Hajri6 min read
Landing PagesConversion

The 8-part healthcare landing page layout that turns Google Ads clicks into patient bookings

Most healthcare landing pages in Dubai are missing 3 of the 8 sections that convert. Here is the full layout, in order.

Youssef Hajri8 min read
TrackingWhatsApp

How to track WhatsApp conversations as conversions in Google Ads for Dubai clinics

Click-to-WhatsApp is the dominant booking flow for healthcare in the UAE. Most agencies still count form fills only. Here is the fix.

Youssef Hajri7 min read
Landing PagesAd Copy

The hook to landing page rule for healthcare Google Ads

The reason most clinic landing pages bounce at 70% is not the page. It is the gap between the ad hook and the first thing the patient sees.

Youssef Hajri5 min read
FAQ

Things clinics and healthcare brands ask first.

What does a Google Ads agency in Dubai cost?
There are two parts. The ad budget is paid by you directly to Google, and the management fee is paid to the agency. For clinics we recommend at least AED 6,000 a month in ad budget so Smart Bidding has enough data to learn. Our management fee depends on the number of services and campaigns, and we quote it after a free audit.
Why choose a healthcare PPC agency over a general one?
Healthcare has its own rules and its own buyer. DHA advertising rules limit what you can say, patients decide slowly and book over WhatsApp, and one bad keyword can fill your inbox with job seekers or price shoppers. A specialist has already solved these problems on other accounts, so you do not pay for the learning.
How fast will we see results from Google Ads?
When tracking and landing pages are set up correctly, the first enquiries usually arrive within 48 to 72 hours of launch. The cost per enquiry then improves over the next 30 to 60 days as Smart Bidding learns which searches turn into patients.
Do you only do Google Ads?
Google Ads is the only ad channel we run, because it captures patients who are already searching. Around it we build the landing pages, set up the tracking and support your Google Business Profile, so every part of the path to a booking is covered.
Do we keep ownership of our Google Ads account?
Yes. The account is in your name and billed to your card. We manage it through our Google Partner manager account, and you keep full access and all the data if you ever leave.
Which areas and specialties do you work with?
Clinics and healthcare brands across Dubai and the UAE, including aesthetic and plastic surgery, dental, dermatology, IVF, physiotherapy, hospitals and home healthcare. 65+ healthcare brands so far.

Want us to run your Google Ads?

If you run a clinics and healthcare brands in Dubai, talk to the team. We will tell you straight whether we can help.

Talk to the team