First Healthcare Google Partner in the UAE

Physiotherapy marketing for Dubai's sports and recovery patients.

Sports rehab, post-surgery recovery, paediatric physio, home visits. We run Google Ads for Dubai physiotherapy clinics that need a predictable flow of insurance and cash patients.

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What we do for physiotherapy clinics

Physio campaigns built for two patient types.

Physiotherapy clinic Google Ads in Dubai

Physiotherapy in Dubai serves two very different patients: the urgent post-injury / post-surgery patient who needs care this week, and the chronic patient managing a long-term condition. We build separate campaigns for each because their search intent and decision speed are completely different.

  • Urgent-intent campaigns (post-surgery, sports injury, acute pain)
  • Long-term care campaigns (back pain, chronic conditions, geriatric)
  • Insurance code targeting and segmentation
  • Home physiotherapy campaigns separated from clinic-visit campaigns
  • WhatsApp consultation booking for fast scheduling
  • Per-condition landing pages, not a generic physio homepage
Field notes

Articles for physiotherapy clinics

How we think about Google Ads for physiotherapy clinics in Dubai. Written by the founder.

ConversionStrategy

Why your healthcare Google Ads results depend on what happens after the click

A clinic in JLT was paying 220 AED a click and closing 1 in 40 leads. The campaign was not the problem. The first 10 minutes after the click were.

Youssef Hajri6 min read
Landing PagesConversion

The 8-part healthcare landing page layout that turns Google Ads clicks into patient bookings

Most healthcare landing pages in Dubai are missing 3 of the 8 sections that convert. Here is the full layout, in order.

Youssef Hajri8 min read
DiagnosisSales

60 healthcare leads a week and zero patient bookings: what to do

When the lead count is fine but bookings are flat, the problem is almost always between the lead landing in the CRM and the call being made.

Youssef Hajri6 min read
CallsClinics

How clinics in Dubai can get more phone call bookings from Google Ads

A patient who calls a clinic is 6 times more likely to book than a patient who fills a form. Here is how to get more of them.

Youssef Hajri7 min read
FAQ

Things physiotherapy clinics ask first.

Do you handle insurance physiotherapy patients?
Yes. We tag every lead by insurance status and feed it back to Google Ads. The cash-pay vs insurance funnel works differently and we build them separately when volume justifies it.
Can you target home physiotherapy patients?
Yes. Home physio is a separate campaign with separate landing pages, separate ad copy, and a different price point. Mixing home and clinic-visit in one campaign dilutes both.
What is the typical physio CPL in Dubai?
AED 40 to 120 per qualified lead is the normal range. Cash-pay urgent injury leads run higher; chronic care leads run lower.
Do you work with sports rehab specifically?
Yes. Sports rehab patients (especially post-injury) are some of the highest-intent physio searches in Dubai. We build targeted campaigns for the top 8 sports rehab indications.
What budget makes sense for a single-location physio clinic?
AED 3,500 to 12,000 per month is the typical starting range. Below 3,500 the data cycle is too slow to optimise responsibly.

Want us to run your Google Ads?

If you run a physiotherapy clinics in Dubai, talk to the team. We will tell you straight whether we can help.

Talk to the team